Located on the sunrise side of the Gulf of Thailand, Cha Am is a quiet relaxed coastal town, perfect for family vacations. Cha Am has an added attraction of a traditional fishing port, tropical sunshine, a variety of watersports and excellent seafood dining to relish in.

The main attraction of Cha Am is the chance to relax on a lovely beach and escape the crowds of everyday life. Although the keynote of a stay at Cha Am is relaxation, the coastline in this region is well worth exploring and ideal for day excursions.

Resort hotels along the shores offer an excellent choice of restaurants serving a variety of cuisines, where the local speciality is deliciously fresh seafood